<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/'><id>tag:blogger.com,1999:blog-8533321.post5985927881948153794..comments</id><updated>2008-07-06T07:57:41.633-07:00</updated><category term='Marketing'/><category term='Sales'/><category term='B2B'/><category term='Copy'/><category term='C2C'/><category term='B2C'/><title type='text'>Comments on B2B: Writing Emotional B2B Sales Copy - What You Must A...</title><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://b2b.salesandmarketing.ws/feeds/5985927881948153794/comments/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8533321/5985927881948153794/comments/default'/><link rel='alternate' type='text/html' href='http://b2b.salesandmarketing.ws/2008/04/writing-emotional-b2b-sales-copy-what.html'/><author><name>JAWs</name><uri>http://www.blogger.com/profile/04949963664533210721</uri><email>noreply@blogger.com</email><gd:image xmlns:gd='http://schemas.google.com/g/2005' rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='12' src='http://4.bp.blogspot.com/_hvsgQlRXCdY/SVgN0WLE6-I/AAAAAAAAAGA/f8q_MgpmwUE/S220/seo-solution.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>2</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-8533321.post-9160573586111606239</id><published>2008-07-06T07:57:00.000-07:00</published><updated>2008-07-06T07:57:00.000-07:00</updated><title type='text'>Wow, great minds think alike.  I've seen too many ...</title><content type='html'>Wow, great minds think alike.  I've seen too many examples of b2b copy that seem like they were written to robots.&lt;BR/&gt;&lt;BR/&gt;I've learned that stories sell.  They grab the emotions and get notice.&lt;BR/&gt;&lt;BR/&gt;I've written a free ebook on marketing with case studies you may want to check out at http://dynamic-copywriting.net/Plotthinkenspdf.pdf.  &lt;BR/&gt;&lt;BR/&gt;It goes along nicely with the things you write about here.&lt;BR/&gt;Charles Brown</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8533321/5985927881948153794/comments/default/9160573586111606239'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8533321/5985927881948153794/comments/default/9160573586111606239'/><link rel='alternate' type='text/html' href='http://b2b.salesandmarketing.ws/2008/04/writing-emotional-b2b-sales-copy-what.html?showComment=1215356220000#c9160573586111606239' title=''/><author><name>Charles Brown</name><uri>http://www.blogger.com/profile/00208117987735139597</uri><email>noreply@blogger.com</email><gd:image xmlns:gd='http://schemas.google.com/g/2005' rel='http://schemas.google.com/g/2005#thumbnail' width='28' height='32' src='http://photos1.blogger.com/blogger/3141/1400/1600/Lew%20Canon1.jpg'/></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://b2b.salesandmarketing.ws/2008/04/writing-emotional-b2b-sales-copy-what.html' ref='tag:blogger.com,1999:blog-8533321.post-5985927881948153794' source='http://www.blogger.com/feeds/8533321/posts/default/5985927881948153794' type='text/html'/><gd:extendedProperty xmlns:gd='http://schemas.google.com/g/2005' name='blogger.itemClass' value='pid-467878332'/></entry><entry><id>tag:blogger.com,1999:blog-8533321.post-1447132533018978419</id><published>2008-04-21T12:15:00.000-07:00</published><updated>2008-04-21T12:15:00.000-07:00</updated><title type='text'>Excellent insights into the similarities and diffe...</title><content type='html'>Excellent insights into the similarities and differences between the emotional element in b2b sales verses consumer.&lt;BR/&gt; &lt;BR/&gt;I agree that the b2b sales landscape is much more complex than consumer pitches -- and an awareness of the emotional element can make or break a deal.</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8533321/5985927881948153794/comments/default/1447132533018978419'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8533321/5985927881948153794/comments/default/1447132533018978419'/><link rel='alternate' type='text/html' href='http://b2b.salesandmarketing.ws/2008/04/writing-emotional-b2b-sales-copy-what.html?showComment=1208805300000#c1447132533018978419' title=''/><author><name>zoyd23</name><uri>http://www.blogger.com/profile/14483740527077165784</uri><email>noreply@blogger.com</email><gd:image xmlns:gd='http://schemas.google.com/g/2005' rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://b2b.salesandmarketing.ws/2008/04/writing-emotional-b2b-sales-copy-what.html' ref='tag:blogger.com,1999:blog-8533321.post-5985927881948153794' source='http://www.blogger.com/feeds/8533321/posts/default/5985927881948153794' type='text/html'/><gd:extendedProperty xmlns:gd='http://schemas.google.com/g/2005' name='blogger.itemClass' value='pid-159795871'/></entry></feed>
